Marketing

Fostering the development of patient-centered medical care by creating valuable products and establishing effective treatment methodologies

The profile of prevalent diseases changes along with the times. Today, there is a growing need to provide personalized medical and mental health care for treatment, amelioration, and improvement of quality of life for patients with cancer, lifestyle-related diseases, and geriatric diseases.

Taiho Pharmaceutical not only creates innovative prescription drugs and consumer healthcare products; it also develops various marketing programs to support patients, medical care professionals, and health-minded people. Taiho has dedicated websites to provide needed treatment information to the general public and medical care professionals. Through these and other means, Taiho is broadly and accurately communicating knowledge of disease and treatment information. Taiho will continue to provide worthwhile products and information that provide a foundation of reassurance and courage for patients, families, medical staff, and everyone else who cares about health.